[Design] Paradise Travel Magazine

Paradise Travel Magazine is my another college work. I got the brief from my lecture that I need to develop and design a brand new magazine in the industrial. I found the sources I wanted from another magazines to form the Paradise Travel Magazine. The text were dummy and meaningless for the contents. Above is the mock up that I submitted during the publication class.


Above is part of the magazine's spreads. There are 3 fiction and 3 sub-fiction in the magazine. Main objective of the magazine is to introduce "hot spot" for travellers in Malaysia. In additions, it also shares lastest information, such as hotel, transportation and fashion for the reader's insight.

[Ambient Media] London Fashion Week

Another D&AD brief that I did for my final master subject. The purpose of doing this campaign is to use ambient media to reinforce Grazia's fashion Credentials to those visiting London Fashion Week. In additions, it's to cement Grazia's deep-rooted relationship with the world of high fashion.


Concept :
I choose Paris Hilton as the spoke-person for this event and promotional tour because Paris Hilton has the similar character with Grazia magazine. She is a famous model, actress and materialistic who audience will keep an eye on her lifestyle and fashion. By inviting her to the event will help making news on the media.


Target Audience :
By using celebrity on product as a spoke person will attract attention of the audience who love fashion and create a positive expression on the magazine.